As a trendsetter in the industry of lingerie and swimwear with over 50 years of expertise, Eurovet is focused on bringing the latest trends and seminar topics to INTERFILIERE Shanghai and SHANGHAI MODE LINGERIE.

The newest INTERFILIERE Shanghai TREND FORUM will enlighten the lingerie and swimwear designers and take them on a creative journey to a beach culture without boundaries.

Bright colors, happy designs, lushness and generosity are the keywords for the iconic resort lifestyle! In addition to the Trend Forum, there will be 2 NEW NOT TO MISS FEATURES:

Our favourites - Jos Berry and Jennifer Kell, Eurovet’s trend watchers and international Bodyfashion specialists, made a selection of their favourite fabrics and materials which will be unveiled in a dedicated area next to the Trend Forum. Do not miss the opportunity to explore the most wanted trends for summer 2015.

A look at the crossover wardrobe - international shopping of the most telling examples of the changes in the Bodyfashion wardrobe, illustrated with samples and prototypes in an exciting wardrobe display.

To complement the Trend Forum, there will be decorated SWIMWEAR ISLANDS throughout the exhibition area. All the summer 2015 trends will be covered in the Evolution 22, the trend guide that will be launched and for sale at INTERFILIERE Shanghai.

For the 2013 edition of INTERFILIERE Shanghai and Shanghai Mode Lingerie, Eurovet has also focused on bringing you EXCLUSIVE, HOT-TOPIC SEMINARS.

In addition to the trend seminars ‘TRENDS NOT TO MISS’ by Concepts Paris on October 22 & 23, this edition, the trade show brings you a Hosiery conference ‘Reinventing Hosiery: growth and Profit Opportunities in Fashion’s hottest Category’ brought to you by Jane Singer, editorial Director of INSIDE FASHION. Serge Massal from Cervin- L’Arsoie, the renowned French hosiery brand, will present ‘CERVIN TOTAL LOOK CONCEPT’ including its latest silk yarn products and innovations.

‘Hosiery, Intimate and Swimwear trends 2015’ will be presented by Ria Stern, Global Marketing and Brand Director of the Hyosung Textiles Division.

For the first time, Eurovet is collaborating with Stylesight, the industry-leading content and technology solution provider for professionals in the style, fashion and design sectors. They will bring a presentation on the Beachwear trends SS2015.

Lastly, on October 23, Edith Keller of Carlin International will educate visitors further on how to build your brand ‘7 keys for success with your brand’. The international executive brands meeting, SHANGHAI MODE LINGERIE, is back with a new format.

For the 9th edition, Shanghai Mode Lingerie is developing a top-class business club, exclusively focused on a B2B meetings program, in order to give visitors the unique opportunity to meet and sit down with the brands.

This way the existing and potential partners get the chance to get to know the products better and learn more about the brand identity and image. The new format is more international, more targeted and more attractive. Discover the leading international Lingerie and Swimwear brands worldwide.

GALA COCKTAIL & FASHION SHOWS

Alongside the personal B2B meetings, the brands will be showcasing their latest lingerie and swimwear pieces during the most glamorous fashion event of the year, Shanghai Fashion Week, with whom Eurovet is partnering for the top-notch fashion shows.

On October 22 & 23, Shanghai Mode Lingerie will have its own fashion shows at Taipinghu Park, Xintiandi. Combined with the opening fashion show on October 22, Eurovet is holding a Gala Cocktail. Upon invitation only. The ‘AQUATIC WONDERS’ theme of this year’s fashion shows will dive into an atmosphere with mermaids and coral gardens. Don’t miss this first and exclusive showcase of the newest collections of international and local Lingerie and Swimwear brands.